Wingers - Win in Wingers

A 60-second film and a suite of 15s celebrating a broad spectrum of winners, from the expected to the obscure. Built around distinctly British humour, the campaign turns everyday wins into something worth celebrating.

Brief

Wingers wanted a campaign that embraced their British humour and positioned the brand as the go-to reward for any win. The brief was to capture a wide mix of relatable victories and bring them together in one playful, recognisable world.

Solution

A suite of films showcasing winners arriving at Wingers, combining epic low-angle slow motion shots with bold typographic slides to underscore each win.

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1x 60s Hero Ad - 4:3, 9:16

4x Cutdowns - 4:3, 9:16

A special delivery drive sequence promo, detailing a journey through time to show that Domino's have been Hot Since 85.

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1x Hero Ad - Landscape 16:9

1x Hero Ad - Vertical :9:16